Starting with the right core values and skills will change the way you brand, market, launch and scale your business. Take this course to learn the fundamentals of creative entrepreneurship that's founded on integrity, value and service so you can position yourself, attract your ideal clients, pitch and close, and serve and deliver your services - with confidence.
Creative Entrepreneurs and Freelancers (brand strategists, visual designers, social media managers, virtual assistants, video editors, web designers, graphic designers, or as long as you work with clients who need creative and strategic services)
Small Agency Owners looking to restart or refine methods
Side Hustlers in the Creative Industry
Coaches or consultants in the creative space
I was in marketing and advertising for ten years before I founded my company, Braveworks Inc., with my husband in 2014.
From being an underpaid account manager earning less than $400 a month, I grew our video-based social impact marketing agency to eight figures - but that took us six years and millions in learning and relearning to get there.
We have served clients from all over the world, from many different industries spanning from retail, non-profits, top 1000 corporations and cities, getting as much as ELEVEN FIGURES in results for our clients.
I became a video content marketing coach in 2020, answering a growing need from personal brands and knowledge-based entrepreneurs to learn how to use video to scale their impact, influence and income. Eventually, we expanded our education ecosystem to include creative entrepreneurship skills.
To date, we have served over 600 personal brands and creative entrepreneurs with our programs and workshops all over the world - in multiple cities in the Philippines, The United States, South Africa and Europe.
A tourism gem of a city getting 27 Billion in investment pledges
A digital signage company getting 300 quality leads in one night and put them on track to one billion in sales
An assistance in an advocacy campaign that earned 2 million impressions and $500,000 in donations to feed children all over the world
A startup financial company that earned 35M in one hour after launching
Creative entrepreneurship is not an easy road for anyone.
This course is not meant to make the road easy.
It is not meant to guarantee you six to seven figures in 30 days.
It is not to promise you the moon and the stars.
Learn the right beginner's mindset that will set the foundation for your business goals to help you future-proof your entrepreneur journey.
Introduction
The Beginner's Mindset
Redefining a niche
Brand Fundamentals in a Nutshell
Shift the way you define your audience
Learn to position and market yourself to attract your ideal clients without losing your integrity and authenticity.
Permission Marketing
Positioning with Integrity
Your Main Marketing Message
Mapping Out Your Content Plan
The Audience Journey
Create Your Content!
Learn to communicate effectively at every touchpoint -- your public content, your community content, the inquiries and the private messages, and the sales call - so you can close your ideal clients with confidence.
The Power of Serving over Selling
Understanding Client Touchpoints
Creating Content for Conversion
Facilitating Your Sales Conversation
Onboarding Your Client
Learn how to think like a strategist instead of an order-taker. Spot and solve business challenges so you can get results for your clients and have glowing social proof for continued business.
Understand Strategic Thinking
Facilitating Your Strategy Call
Setting Up Your Communication System
Setting Up Success Metrics and Goal Tracking
Setting Up Your Project Management
Create Creating A Seamless Client Experience Content!
Offboarding Your Client
Getting Feedback and Testimonials
4 Modules and 25 videos under The 4S Framework
Worksheets to help you cement your learning on stone
Prompted templates to help you think strategically and to optimize your systems
Your winning portfolio template and project proposal template
Project management template to keep track of your timelines and milestones, making sure you're serving your clients efficiently without you burning out.
Contract template that you can use as your baseline contract (checked and validated by our legal advisor!)
Sample strategy questionnaire to ace your strategy calls, ask the right questions and make sure you're solving the right problems for your clients
Common Client FAQ's to help you approach client questions and objections professionally
This is not for you if you want a quick way to convert through traditional, interruptive advertising.This is also not for you if you want to start charging premium prices without any basis for value.This is also a fundamentals course, so if you want more advanced marketing or business learning - this might not be the program for you. This is best for beginners or restarters.This requires a lot of action on your end, so if you're looking for any form of shortcut and expect results right away, this is not for you.Tangibly, this is not ideal for product-based entrepreneurs as this is more for people who work with clients in a service-based capacity.
Our Facebook Group was implemented for our beta users. Now, if you need any assistance or clarification, you may comment directly on the Kajabi modules and we'll get back to you within 48 hours max. If you want a community, consider joining The Business Launchpad.
You know what, no matter how much we teach and guide you, your success is only as good as your implementation. We’re here for you — but you still gotta do the work. This is not some get-rich-quick or get-viral-quick scheme - you’ve got to show up and do the work. If you feel that it doesn’t work for you, send us a message with your proof of work (worksheets, content posted, etc.) within 30 days from purchase and we’ll refund you, no questions asked — with a thank you for trying out our program.
For logistical questions like billing or access, shoot your questions over to info@kia-abrera.com. If you have questions about the course, course it through Kajabi comments section. We'll keep them open to support you.
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